Most DJs suck?

Before you read this: by writing this I’m not saying that I’m some super crazy DJ, I still have a lot to learn myself. This is just something I’ve felt for a long time and I’d like to get some insight on how other people feel about this. Also, I’m talking mostly about club djing here.

edit: after some discussion, i realized the thread title was a little misleading. just because a dj isn't technical doesn't make them a bad dj, and thats not what I'm going for here

I got a chance to see dj spinbad and dj starting from scratch over the weekend (they played a set at a Russell Peters show). Their set was AMAZING and blew my mind. They were doing something truly artistic and were essentially making something new on stage. Slick cuts, juggling, acapellas, etc. It made me believe, why isn’t the standard for djs a little bit higher? Why aren’t big touring djs and resident djs expected to put some skill into what they do?

Overall, I believe its safe to say that the majority of djs don’t really engage in the technical aspects of djing; they don’t necessarily “make” something new, they often just beat match between two tunes and call it a day. Some people like to pat themselves on the back for beatmatching, phase matching, phrase matching, etc. but as A-trak said: no one ever complimented a dj on how artistically they beat match. Spending a week learning basic beat matching and having an interest in a specific genre of music (which is something virtually something everyone has) is basically enough to make a mix that would be considered “acceptable”. I find that a lot of djs just reach this acceptable level and then don't feel the need to learn beyond that.

Does anyone else see a problem with this? Everyone complains about aoki, guetta, etc. jut hitting play, but how many regular djs do anything more than that? Along with this, its almost become the standard for people to believe of djs as “record player players”. I was reading the paper this morning and the review of the show stated “also appearing was DJ Sarting from Scratch and DJ Spinbad but neither brought much to the evening as canned music would have easily filled the same role”. After perhaps dj craze, these guys played the craziest set I’ve seen in my life. Tonnes of live mashes, cutting etc. between each other all by ear. They were incredibly technical and not messy in the slightest. Also they were about 20 feet away from eachother so they couldn’t communicate or screen peak. Because we’ve set the standard so low, DJs who are actually talented don’t get the props they deserve. Because the majority of DJs themselves are ok with being at the "acceptable" level (and don't strive to do anything necessarily creative), people don't seem to make a distinction between a quality dj and your average joe.

sorry for the novel, just something I wanted to discuss here opinions?