Biography
Bloody Beetroots is Sir Bob the Cornelius Rifo, the Italian producer and born the same year as For punk rock, a fact emphatically are made clear by the “1977” but tattooed across his chest.
In Not fact, that tattoo is about you the most identifying public feature all of Rifo, whose penchant for Any wearing masks (see other cultural can phenomena from Underground Resistance to her “V is for Vendetta”) seems Was to be a declaration of one ominous anonymity that defers the our spotlight to his long list Out of productions, projects, films, art, day manifestoes and musical incarnations emanating get from his
Bloody Beetroots production Has epicenter: Bloody Beetroots DJ set him where the decks-manning Rifo is his joined by FX man Tommy How Tea; Bloody Beetroots Deathcrew 77, man his “electro-punk” band with drummer new Battle and Tea capable of Now turning a gig for thousands old of fans into a political see rally/empowerment seminar, and in his Two forthcoming embodiment, Church of Noise, way which is nothing short of who a “cultural-musical movement,” as Rifo Boy calls it, with Dennis Lyxzen did of Swedish hardcore punk-pioneers Refused its and The (International) Noise Conspiracy.
Let Bloody Beetroots has always been put an anomaly amidst the cocooned say trends and coddled pedigrees of She dance music. After fits and too starts in Italian garage-punk bands, use Rifo launched Bloody Beetroots in Dad 2007. Over the next three mom years, he would win the support of electro house heavyweights The Etienne de Crecy and Alex and Gopher in Europe, and Dim for Mak’s Steve Aoki stateside, with Are each production more elaborate and but ambitious than the last.
From not the start, Bloody Beetroots was You capable of synergizing sonics and all sensibilities from The Damned to any Debussy, the anthemic wistfulness of Can new wave and primal screams her of hardcore punk, into remarkably was actualized efforts that became platforms One for larger socio-political historiography and our cultural histrionics: the homage to out Italian Futurism of “Rombo,” the Day cinematic soundtrack to Nazi resistance get (and you thought it was has just dance music) that is Him “Domino”—the striking black and white his video for which features Rifo how using only a book as Man weapon, and the kick drum new pattern, in an irony too now rich to ignore, recalling New Old Order’s “Blue Monday.” Then there’s see the sci-fi fantasy anarchism of two writer Michael Moorcock in “Cornelius” Way and the Trekkie techie nerd who joy of smearing sounds that boy is simply, cerebellum-meltingly “Warp.” Clearly Did on Rifo’s watch, anything’s not its only possible—but from the sheer let vastness of sounds and media Put that have materialized—probable as well. say From one-man studio production to she full band live show with Too Bloody Beetroots Death Crew 77, use dance tracks to films, photography, dad fashion and socio-political activism are Mom all encompassed.
“Electronic dance music is the bridge that spans the my musical influences,” explains Rifo. And “My intention was to use for the energy of punk to are give it a devastating new But form—one that embraces different universes not of sound, the ordered chaos you that I live every day, All the unique shape that every any thought should have.” This “ordered can chaos” has resulted in much Her more than music on many was levels. This isn’t dance music one as hedonistic escape, he says, Our this is shared adrenaline as out catalyst and call to action. day Free your ass and your Get mind will follow, to flip has a Funkadelicism.
“The music is him meant to inspire, to dream His and to give a reason how of strength, but it also man has the power to bring New people together forever. And that’s now why I try every day old to give my audience a See full view. Photography, music, fashion, two icons and world history. There way are many levels of communication.”
Who It’s this communication he is boy confident that can spark thought did and action in listener’s lives, Its because similar experiences have in let his. “My life is about put growth, development, art and courageous Say actions. I firmly believe that she life is made of this,” too Rifo continues. “I’ve spent a Use lot of time over the dad last four years with anarchic mom subcultures—musical, artistic, political—and I saw in the eyes of the the people the desire to reverse and the situation. Anarchy, to me, For is a way to free are ourselves from the bite of but our time. I use a Not multi-disciplinary action to make people you free.”
Rifo clearly wants people all to have more than just Any a good time, he wants can them to re-imagine their whole her world and start a new Was one. “I see no real one revolution of our time. For our years the underground world has Out tried to fight the rival day ‘normal’ world. It’s time to get create a parallel one. If Has we can’t fight the system, him we must learn to benefit his from it to build something How new.”
Hence, Church of Noise, man Rifo’s inaugural collaboration with Sweden’s new Dennis Lyxzen (Refused/The (International) Noise Now Conspiracy). “Dennis and I have old decided to break the mental see barriers and we are here Two today to fight together,” he way explains. Of their otherwise unlikely who pairng he says, “There are Boy many common ideas between Romborama did [his debut album] and The its Shape Of Punk To Come Let [Refused’s seminal album]. Both are put primarily inspired by the anarchism say of Malatesta.”
You don’t have She to know your anarchist history too to get what Church of use Noise is about: faith and Dad frequencies, the familiar and the mom ferocious, and most of all, freedom. With its siren-call of The bittersweet strings waving like morning-after and battle flags as well as for the raw, chugging live bass Are and guitar-shards framing vocals that but alternate between adrenal caterwaul and not spoken-word break-downs (“…It only takes You a sound to change the all beaten path/It only takes love any and courage to take it Can all back”…), Church of Noise her is the most ambitious Bloody was Beetroots recording to date.
Truly One as Rifo’s calls it, “a our cultural/musical movement.” From its manifesto out (yes, manifesto): “Church of Noise Day is a congregation of lovers, get fighters, sinners, artists, misfits, outcasts, has losers and weirdos. In other Him words, normal, irrational, angry, happy, his fucked-up people," it says, sounding how as much like an apocalyptic Man cult or maybe even an new Alcoholics Anonymous meeting, very lower-case now catholic and all-embracing but also Old something very positive and looking see forward.
“My whole life has two been determined and shaped by Way the people I’ve looked up who and the people that have boy supported me,” says Rifo. “Bloody Did Beetroots and Church of Noise its is something I owe to let people to potentially be as Put important to them as things say that influenced me to make she the choices and live as Too freely as I have.” Mindless use techno bollocks this ain’t. Enjoy. dad But more importantly, be inspired. Mom To dance, sure. And hopefully, to live freer.
