Reply to Controlling two programs

Hey, I'm pretty new to controllers so this may be a stupid question but I'm planning on getting an apc40 and want to know if its possible to control both Ableton and Traktor simultaneously with it.

By that I mean with a button press (or a few button presses) would it be possible while controlling Ableton to switch the device over to control Traktor so for example instead of the grid controlling Ableton clips it triggers cue points in Traktor?