Reply to Maschine MIKRO

Hey I just saw that Native Instruments announced a new production software, Maschine Mikro.
I'm just wondering what everyone believes about it. The price is $400 and the promo vid is pretty good!
Would any non-Maschine users (like myself) switch or purchase it or how do you guys feel about it in general?

I currently use Ableton and I'm overall pretty pleased but I would consider myself more of a DJ/piano player than an electronic music producer.