Do Vestax own Serato?

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Do Vestax own Serato?
Posted on: 26.04.2013 by Ressie Losiewicz
Do Vestax own Serato? Apparently they do according to my friend.... He said that he bumped into the Vestax guys at BPM a few years ago and they told him that they do. Not that it really matters but can any of you confirm or deny this statement?
Julissa Serrone
27.04.2013
Originally Posted by jakeintox
Can we let this thread die already? We have our answer, and I see this quickly turning negative.
I agree this guys just posting crap to stir crap responses.
Ressie Losiewicz
27.04.2013
Originally Posted by dj subculture
I'm surprised that the OP never bothered to look at Serato, Vestax or Rane's websites.
Yeah, I've checked it out and to be honest I believe it's a load of Bull. I thought I'd post it up here to see if anyone else had heard anything similar.7961377580_c98a34034b.jpg
nayit ruiz jaramillo
27.04.2013
Originally Posted by balakoth
See there goes that Ill pull something out of my arse as fact again around here.
...although this has already been clearly stated a number of times so you are only reiterating what others have said. Pulling facts out of other people arses maybe ?

Originally Posted by balakoth
so no... again Serato still owns the hardware
...and again, this has already been stated.
Julissa Serrone
27.04.2013
Originally Posted by balakoth
Its called a Partnership... so no... again Serato still owns the hardware, Rane simply produces it because of the capabilities of austrailian manufacturing at that point.
I believe their business model is close to this but the other way around. Rane produces the hardware, Serato produces the software. Serato then sells Rane X amount of software licenses to package with the hardware when sold. When you buy "Serato" you buy a Rane hardware product and receive the license Rane has already paid/contacted for.

Either way, they are totally two separate companies.
Kristofer Krauel
27.04.2013
Originally Posted by hellnegative
My apologies. Serato owns the software side and Rane owns the hardware side. At least according to their website and warranty paperwork.
Did you even bother researching this "fact" before you decided to write it as such?! The level of misinformation circulated as fact is astonishing!!
Shawn Vanhaitsma
27.04.2013
Originally Posted by hellnegative
My apologies. Serato owns the software side and Rane owns the hardware side. At least according to their website and warranty paperwork.
Its called a Partnership... so no... again Serato still owns the hardware, Rane simply produces it because of the capabilities of austrailian manufacturing at that point.
Shawn Vanhaitsma
27.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.
No they don't. Never have, never will. Rane is based in Everett Washington. Serato is a New Zealand Company founded in the 90s. Rane simply produces the hardware. But in no shape or form are they the same company.

See there goes that Ill pull something out of my arse as fact again around here.
Dione Haimes
27.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.
well theres a whole bunch of lies
Diogo Dj Dragão
26.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.
Again, no they do not. Rane doesn't own Serato. Serato doesn't own Rane. They are now and have always been separate companies.
Julissa Serrone
26.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.


This is completely wrong. Please do not put out info you know nothing about as if it were true.

Look back at the release of the Rane 62 where Serato AND Rane announced their contract extension and continued partnership. They are separate companies.
Julissa Serrone
27.04.2013
Originally Posted by jakeintox
Can we let this thread die already? We have our answer, and I see this quickly turning negative.
I agree this guys just posting crap to stir crap responses.
Ethel Feigum
27.04.2013		Can we let this thread die already? We have our answer, and I see this quickly turning negative.
Emelina Chillson
27.04.2013		"Rane Corporation is the company that exclusively manufactures the hardware necessary to operate a fully functional Scratch Live system utilizing Serato Control Vinyl and CD.
Serato Scratch Live software is licensed exclusively to Rane Corporation."

http://rane.com/serato.html


So are you trying to say NI owned the final scratch boxes because they had a similar partnership altho back then stanton's name was all over everything.
Ressie Losiewicz
27.04.2013
Originally Posted by dj subculture
I'm surprised that the OP never bothered to look at Serato, Vestax or Rane's websites.
Yeah, I've checked it out and to be honest I believe it's a load of Bull. I thought I'd post it up here to see if anyone else had heard anything similar.7961377580_c98a34034b.jpg
nayit ruiz jaramillo
27.04.2013
Originally Posted by balakoth
See there goes that Ill pull something out of my arse as fact again around here.
...although this has already been clearly stated a number of times so you are only reiterating what others have said. Pulling facts out of other people arses maybe ?

Originally Posted by balakoth
so no... again Serato still owns the hardware
...and again, this has already been stated.
Julissa Serrone
27.04.2013
Originally Posted by balakoth
Its called a Partnership... so no... again Serato still owns the hardware, Rane simply produces it because of the capabilities of austrailian manufacturing at that point.
I believe their business model is close to this but the other way around. Rane produces the hardware, Serato produces the software. Serato then sells Rane X amount of software licenses to package with the hardware when sold. When you buy "Serato" you buy a Rane hardware product and receive the license Rane has already paid/contacted for.

Either way, they are totally two separate companies.
Kristofer Krauel
27.04.2013
Originally Posted by hellnegative
My apologies. Serato owns the software side and Rane owns the hardware side. At least according to their website and warranty paperwork.
Did you even bother researching this "fact" before you decided to write it as such?! The level of misinformation circulated as fact is astonishing!!
Shawn Vanhaitsma
27.04.2013
Originally Posted by hellnegative
My apologies. Serato owns the software side and Rane owns the hardware side. At least according to their website and warranty paperwork.
Its called a Partnership... so no... again Serato still owns the hardware, Rane simply produces it because of the capabilities of austrailian manufacturing at that point.
Shawn Vanhaitsma
27.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.
No they don't. Never have, never will. Rane is based in Everett Washington. Serato is a New Zealand Company founded in the 90s. Rane simply produces the hardware. But in no shape or form are they the same company.

See there goes that Ill pull something out of my arse as fact again around here.
Emelina Chillson
27.04.2013		My apologies. Serato owns the software side and Rane owns the hardware side. At least according to their website and warranty paperwork.
Dione Haimes
27.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.
well theres a whole bunch of lies
Fannie Ohayre
26.04.2013		I'm surprised that the OP never bothered to look at Serato, Vestax or Rane's websites.
Diogo Dj Dragão
26.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.
Again, no they do not. Rane doesn't own Serato. Serato doesn't own Rane. They are now and have always been separate companies.
Julissa Serrone
26.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.


This is completely wrong. Please do not put out info you know nothing about as if it were true.

Look back at the release of the Rane 62 where Serato AND Rane announced their contract extension and continued partnership. They are separate companies.
Romelia Stankard
26.04.2013
Originally Posted by hellnegative
Rane does own serato. Rane manufactures the Sl soundcard as well.
I'm pretty confident they are just contracted and licensed to build the hardware and rane doesn't actually own serato.
Addie Engbrecht
26.04.2013		Unless things have changed (I'll admit sometimes I'm not up to date), Serato is it's own company, but Rane happens to be the only company given the distribution and licensing rights for Scratch Live.
Emelina Chillson
26.04.2013		Rane does own serato. Rane manufactures the Sl soundcard as well.
Addie Engbrecht
26.04.2013
Originally Posted by nem0nic
Not in any way, shape, or form. Rane doesn't own them either. Serato owns Serato.
Thats why I said a little more sense, becuase thats a common misconception
Diogo Dj Dragão
26.04.2013		Not in any way, shape, or form. Rane doesn't own them either. Serato owns Serato.
Addie Engbrecht
26.04.2013		Did he actually say Rane? That would make make just a little more sense
nayit ruiz jaramillo
26.04.2013
Originally Posted by Ash Carr
He said that he bumped into the Vestax guys at BPM a few years ago and they told him that they do. ?
Sounds like the usual bollocks that you hear from people at BPM to be honest mate.
Cristian Carmona
26.04.2013		Highly doubt it.
Julissa Serrone
26.04.2013		No.

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