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Taylor Swift hops to Universal Music Group

14:36 Dec/11/2018


 

"Over the years, Sir Lucian Grainge and Monte Lipman have been such incredible partners. It's so thrilling to me that they, and the UMG team, will be my label family moving forward. It's also incredibly exciting to know that I'll own all of my master recordings that I make from now on."



 

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Taylor Swift has left her record label home of the past 12 years and signed a new worldwide deal with Universal Music Group.

Announcing the big industry news via Instagram, the pop star posted a shot of herself posing with UMG chairman and CEO Lucian Grainge and Republic Records CEO Monte Lipman.

She added the caption: "I'm ecstatic to announce that my musical home will be Republic Records and Universal Music Group.

"Over the years, Sir Lucian Grainge and Monte Lipman have been such incredible partners. It's so thrilling to me that they, and the UMG team, will be my label family moving forward. It's also incredibly exciting to know that I'll own all of my master recordings that I make from now on.

The 10-time Grammy winner signed with Big Machine Record when she was just 15-years-old. In her time with the Nashville-based independent label, Swift sold more than 32 million albums in the United States alone. The 28-year-old is now the only artist in history to have four albums sell more than one million copies in their release week. Swift is arguably one of the most successful female artists of all time.

She closed her note with a "heartfelt thanks" to Big Machine's Scott Borchetta. "I’m extremely grateful to get to do what I love, especially with the people I’ve been fortunate enough to work with," she shared.

Swift has also sparred publicly with Spotify, removing her catalog from the service for what she said was unfair compensation. Her music returned last year, after Spotify agreed to restrict some music to its paid tier, which pays higher royalties.

Swift also teased new music. “I’m so excited,” she wrote at the end of her note. “I can’t wait to show you what I’m making next.”



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