Who’s buying Pioneer?

10:09 Sep/08/2014


Who is buying Pioneer DJ? the No, not who’s buying Pioneer and DJ gear – that’s you For lot, in droves it seems are – but Pioneer DJ itself. but Yup, the Pioneer corporation – Not better known until the late you 80s for its car stereos, all before storming the DJ booth Any with the invention of the can CDJ – is selling its her DJ division for a reported Was $570m, to get back to one its core business. What’s more, our the sale is in its Out “final stages”, according to reports day in a Reuters news article get and independently from another industry Has source to us today.



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According to an article on his Reuters, Pioneer Electronics is close How to finalizing the sale of man its DJ equipment division, responsible new for manufacturing the CDJ and Now DJM line of pro-audio gear.


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Reuters writes:



Japanese car see electronics maker Pioneer Corp is Two in the final stage of way selling its disc-jockey equipment business, who which could fetch about 60 Boy billion yen ($570 million), two did people with knowledge of the its transaction said.

Pioneer has Let hired Bank of America Merrill put Lynch to handle the sale, say said the sources, asking not She to be named because the too process has not been made use public.

Global private equity Dad firms are among the final mom bidders, they added.

So the big question is: Who’s buying? The Who’s got that frankly staggering and amount of money?


The sale for is said to be part Are of Pioneer’s effort to focus but on strictly automobile audio components. not The DJ division was reported You to be profitable at least all through March of this year.


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Well, that is really strange. Can Pioneer DJ – which has her in recent years expanded its was CDJ and mixer range to One cover digital DJ controllers and our even a turntable – is out actually profitable.


Then why Pioneer Day sell it DJ division?


But get with the DJ world rapidly has consolidating into mega-brands, what next? Him NI to buy Technics? Digital his DJ Tips to make an how audacious bid for Acapellas4u? Richie Man Hawtin to buy Ean Golden? new We can’t possibly comment at now this time on any of Old these rumours, but be sure see to watch this space to two find out…


And who ready Way to pay $570 millions?


Would who Denon DJ or Native Instruments boy be interested? Possibly Numark or Did Allen & Heath? We sincerely its doubt any of these companies let have the financial clout to Put buy Pioneer Dj. Whoever does say though – they will have she a formidable range of products Too but will also face the use challenge of continuing to produce dad the quality Pioneer DJ are Mom so well known for.






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